Project 20

A forest scene with the text and logo for Project 20 over it

It started with a question

back in 2018 as we were talking about who we are as a company. At that point we had been in business for 17 years with the second generation of family members being groomed and transitioned to senior management positions. Questions like, “What materials are we using for our products?” and “How much packaging do we go through?” were being asked and why. Historically, manufacturing and the distribution of products in our world has a large waste output that was unavoidable.

Since asking these questions and further educating ourselves, we have taken on the mission of changing the way we operate and adapting a new philosophy with how we can lead by example to positively impact all stakeholders we connect with. Project 20 is the culmination of many things but most importantly it is the act of doing rather than saying.

As 2021 marks our 20th year in business we are making a stand and inviting our customers and partners to join us as we implement more sustainable business practices for the better of our planet and communities.

Our Project 20 Commitments
Product Line - Throughout 2021, we've committed to transitioning 20% of our product line to items made of sustainable materials.
Packaging - Throughout 2021 we will be reducing our plastic use by 80% and will be incorporating sustainable packaging solutions with the use of biodegradable and compostable alternatives
Environment and Partnerships - As part of our company wide transition, we will also be enriching current partnerships and cultivating new ones with groups committed to bettering our environment
Energy Usage - Since October of 2019 we've transitioned to an energy efficient operation with the support of LED lights, smart thermostats, and motion activated switches for enhanced energy savings.
Waste and Recycling - Reduce, reuse, recycle is the name of the game and we've reduced our waste by 70% throughout our distribution channels and operations.
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New Compostable Bags Used
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% of Plush Made of Recycled Fabrics
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Plush for the Planet

We had a vision where one day we would be able to offer a green product line that holds up to sustainability standards while also providing an opportunity to educate children on the importantance of environmental and animal conservation. A quest that started in 2018, took more then two years of research and development, has led us to #PlushforthePlanet. Plush for the Planet is our Sustainable Collection of plush animals made from 100% recycled fabrics. While holding true to our quality standards, we are proud to offer the world’s first sustainable build your own plush line.

Check out our Recycled Plush Line Here

A child sitting on a blanket in the grass holding a raccoon plush stuffed buddy

Conservation Corner: Education Postcards

Download and print these free education postcards to help educate children and adults alike on various environmental topics. Click the picture for a Print Ready PDF.

plush for the planet lesson: plastic waste. At least 8 million tons of plastic end up in our oceans every year, and make up 80% of all marine debris from surface waters to deep-sea sediments. Common items include food wrappers, beverage bottles, grocery bags, straws, and take out containers, all made of plastic.
Plush for the planet lesson: animal agriculture. A "factory farm" is a large-scale industrial operation that houses thousands of animals raised for food- such as chickens, turkeys, cows, and pigs- and treats them with hormones and antibiotics to prevent disease and maximize their growth and food output.
Plush for the planet lesson: deforestation. Deforestation refers to the decrease in forest areas across the world that are lost for other uses such as agricultural crop lands, urbanization, or mining activities. Greatly accelerated by human activities since 1960, deforestation has been negatively affecting natural ecosystems, biodiversity, and the climate.
Plush for the planet lesson: sustainable food practice. Eating sustainably does more than just fuel your body, it fuels our environment! The sustainable food model looks at the way we produce, process, distribute, and consume our foods. Modern farming has led to soil depletion and damaged ecosystems. By making the switch to a more plant-focused diet, you'll fuel your body to allow more self-healing while encouraging a sustainable environment.